One platform across the shopper journey.

Ergo brings customer-facing experiences and the operating tools required to run a modern mall engagement programme together.

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The Ergo app and mall CRM working as one system

01 Loyalty & Rewards

Build loyalty around real customer behaviour.

Configure earning rules, eligible purchase bills, points, tiers, benefits and reward operations around your mall's programme.

  • Configurable earning rules, eligibility and tier qualification
  • Bill-based loyalty through approved customer channels
  • OCR-assisted bill capture and review paths for exceptions
  • Points, benefits, reward catalogues and voucher operations
  • Role-based adjustments, reversals and customer support workflows
A bill converting into points and rising membership tiers

02 Customer Experience & Engagement

Make the digital experience useful throughout the mall journey.

Give customers useful ways to discover stores, brands, offers, events and destination information before, during and after a visit.

  • Store, brand, category and destination discovery
  • Offers, promotions, events and timely updates
  • Search across supported destination content
  • Navigation and location-aware journeys where data, permissions and scope support them
  • Selected Android, iOS, web/PWA and approved conversational journeys
Search, navigation and mall destination discovery

03 Control & Insight

Give marketing and operations teams direct control.

Use one role-based administration platform to manage customer engagement, loyalty and day-to-day programme operations.

  • Stores, events, offers, campaigns, advertisements, banners and destination content
  • Loyalty configuration, rewards and approved operational actions
  • Customer information and activity for support and approved exceptions
  • Role-based access for marketing, operations and administration
  • Reporting configured around agreed KPIs, workflows and stakeholder needs
The Ergo mall CRM dashboard

Start with what matters. Expand in controlled phases.

Discovery defines the right scope, sequence, integrations and customer journeys for your destination.

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